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The Rating of a sales opportunity is an analysis of whether or not the sales opportunity is worth pursuing. Is this deal worth your time? Is the customer likely to reach a decision and take action?
Rating Judgements
The Rating is based upon 5 judgements:
Judgement
Description
Location
Is the location where the decision is going to be made favorable to us?
Financial Condition
Is the overall financial condition of this organization good?
Funding
Is there funding already established and set aside for the project and for the goods and services that we provide?
Timeframe
Has the client established a timeframe for this decision?
Compelling Reason
Is there a compelling reason that is motivating this client to move forward? Are there consequences if they do not move forward?